Studies have shown that one’s thinking becomes more abstract when they use formal, polite language. A similar thing happens when one wears formal clothing. Findings from a study led by Michael L. Slepian of Columbia University reported that the type of clothing worn influences the brain’s cognitive (thinking) processing style, which can alter how objects, people, and events are perceived. Abstract thinking tends to facilitate the pursuit of long-term over short-term gains (e.g., saving versus spending). Study participants wearing formal attire scored 5.04 on a 1-to-10 scale of a type of thought process that measures abstract thinking, versus 3.99 for those wearing casual clothing. My brain’s opinion is that this is just another example of the way in which ‘everything starts in the brain.’ It’s not only the brains of others that are impacted by your appearance, so is your own brain. Thinking about how you are impressing your own brain may be a new concept. It may be one you want to consider carefully—seeing as it can impact even the way your brain thinks.
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